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About us

We help trades and local businesses get more from their websites. Without the agency nonsense.

L1WebTips is a small team based in Liverpool. We work with plumbers, roofers, electricians, builders, and local service businesses across Merseyside. What we do is simple: make their websites clearer, faster, and more useful.

What we actually do

Not an agency. Not a one-size platform. Just practical help.

Most of the businesses we work with have the same problem: a website that looked fine when it was built but isn't winning them any work now. It loads slowly, it looks dated on a phone, or it just doesn't say clearly enough what the business does and how to get in touch.

We fix that. Not by selling a rebrand or a monthly retainer. By looking at what's actually costing them enquiries and dealing with it directly.

That might be a full site rebuild. It might be improving a handful of service pages and fixing the Google Business Profile. It might be clearing out the WordPress bloat and migrating to something faster. We start from the problem, not from a service package.

Why local businesses

Liverpool is where we live and work. It's not just a market.

We understand what a Merseyside trades business needs because we're here. We know what the competition looks like, what local customers search for, and how a plumber in Woolton differs from one in Crosby.

That local knowledge matters more than people think. Generic web agencies produce generic websites. We produce pages that are specific — to your trade, your area, and the kind of customer you want to get in front of.

Liverpool

Based in L1

Trades

Our main focus

£495+

Starting from

Yours

You own the site

How we think

Three things that shape every piece of work

  1. Clarity beats cleverness

    A local business website has one job: get the right people to get in touch. Every decision — copy, layout, structure — gets judged by whether it helps with that. Not whether it looks interesting in a portfolio.

  2. You should own your website

    We don't build sites you're trapped inside. No rent-for-life platforms, no proprietary page builders that lock you to an agency. When we hand a site over, it's genuinely yours — to host, edit, and build on.

  3. Useful over padded

    Most local business sites have too much content that does nothing. Generic service descriptions, stock photos, cookie-cutter FAQs. We cut what doesn't work and focus on the pages and words that actually drive enquiries.

What we don't do

We're not the right fit for everyone

  • Businesses that want a site built in a day from a template with no real input
  • Anyone who needs enterprise-scale development or a complex web application
  • Businesses that aren't interested in owning their own site (prefer hosted platforms)
  • Anyone looking for the cheapest possible price over actual quality

Who we work best with

We're a good fit if

  • You're a trade or local service business in Liverpool or Merseyside
  • Your website exists but isn't winning you the work it should
  • You want to own your site outright, not pay forever for a rented platform
  • You want straight talk about what's wrong and a clear plan to fix it

Want to work with people who are actually from Liverpool?

Tell us what you do and where you're based. We'll look at your current situation and give you an honest view of what to tackle first.

Get in touch See what we build

Or call us: 07785 488045